Name collections around durable entities and avoid duplicating the same information across pages. References should mirror real relationships.nn## Keep components focusednnA component should solve one repeated layout problem. Document variants and define when each one is appropriate.nn## Plan publishing workflowsnnArchitecture includes the people using the CMS. Establish ownership, review states, and safe defaults before launch.
Webflow CMS Architecture That Scales
How to structure collections, references, and components for larger marketing sites.